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Graf Lantz

Fashion · 6 products listed · USD 28 – 372

Graf Lantz is an LA design house transforming natural materials into thoughtful enduring objects for everyday life.

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Graf Lantz logo
Graf Lantzgraflantz.com · prices in USD

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About Graf Lantz

Where your money goes at Graf Lantz

Founded in Los Angeles in 2008, Graf Lantz was built on the conviction that everyday objects deserve to be made well. The company was started by Holger Graf, who brought a structural engineer's rigor rooted in German Bauhaus principles, and Daniel Lantz, shaped by Japanese Shokunin craft traditions. That founding philosophy—form and function inseparable, less but chosen—still drives the business. All production happens in Los Angeles, a deliberate choice made long before sustainability became marketing language. Materials matter: merino wool, vachetta leather, and cotton canvas are selected for how they age. Wool develops character, leather deepens with touch and time, canvas softens with washing. These aren't production flaws; they're proof the object was used authentically. By shopping Graf Lantz, you're paying for locally made goods from natural, renewable materials and a brand that has refused to offshore manufacturing for nearly two decades.

What stands out

  • Natural materials made in LA since 2008, no offshore production.
  • Merino wool, leather, and canvas chosen for durability and aging character.

Worth knowing

  • Limited product range compared to fast-fashion apparel brands.
  • Natural materials develop patina over time, not for those wanting pristine appearance.

Questions & answers

What materials does Graf Lantz use?

Graf Lantz works with merino wool, vachetta leather, and cotton canvas. Each material is chosen for durability and how it ages. Wool develops character, leather deepens with touch, and canvas softens with washing. All materials are natural and renewable.

Where are Graf Lantz products made?

All Graf Lantz products are made in Los Angeles. The company was founded in 2008 and has kept production local, rooted in the belief that everyday objects deserve to be made well with proper craftsmanship and attention.

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