People I've Loved

People I've Loved creates hand-illustrated paper goods and thoughtful gifts. Made by artists in California, People I've Loved's journals, cards, prints, decks, and unique gifts explore the grey areas of human experience and are designed to create intimate moments of connection between people.

People I've Loved creates thoughtful, hand-illustrated paper goods and gifts designed to spark connection and honest conversation. Founded by artist Carissa Potter in 2011, the brand offers cards, prints, and unique objects that embrace the full spectrum of human emotion.

The Story Behind People I've Loved

People I've Loved was founded in 2011 by artist and illustrator Carissa Potter, who has published three books: I Like You, I Love You; It's Okay to Feel Things Deeply; and How to Heal From Heartbreak (Or At Least Feel Less Broken). The brand grew from a desire to create objects that facilitate genuine connection between people. Based in California, People I've Loved collaborates with artists to produce work that doesn't shy away from difficult emotions. Over the years, the brand has partnered with major names including Facebook, Pinterest, Google, Anthropologie, SFMOMA, and The Hammer Museum. Each piece is designed to help people have authentic conversations and navigate the grey areas of human experience, making space for both tears and joy in equal measure.

What You Can Buy at People I've Loved

The store's main product categories include cards, gifts and objects, and prints and paintings. Cards make up the largest selection, offering hundreds of options for birthdays, holidays, sympathy, and everyday moments. The gifts and objects collection features journals, decks, and unique items meant to inspire connection and reflection. Prints and paintings round out the offerings, providing art pieces that explore emotion and human experience. Prices range from budget-friendly to mid-range, so you can find something whether you're buying a single card or investing in a larger art piece. The hand-illustrated aesthetic runs through every category, giving the entire shop a cohesive, artistic feel that appeals to people looking for gifts with substance and meaning rather than mass-produced alternatives.

What stands out

• Hand-illustrated designs by California-based artists with genuine emotional depth
• Wide range from affordable cards to mid-range prints and gifts
• Founder Carissa Potter's published books and major brand collaborations add credibility

Worth knowing

• Limited to three main product categories, which may feel narrow for some shoppers
• Focus on emotional and difficult themes may not suit all gift-giving occasions

Who founded People I've Loved and when?

Artist and illustrator Carissa Potter founded People I've Loved in 2011. She has published three books exploring emotion and human connection: I Like You, I Love You; It's Okay to Feel Things Deeply; and How to Heal From Heartbreak (Or At Least Feel Less Broken).

What types of products does People I've Loved sell?

The store offers hand-illustrated cards, gifts and objects like journals and decks, and prints and paintings. All products are designed to explore human emotion and facilitate genuine connection between people.