Suzylevian

Born into a legacy of jewelry designing, Suzanna Levian has a passion to create extraordinary styles and designs. Suzy Levian took the initiative to start her own Suzy Levian New York brand to create products that inspire women to feel empowered. Suzy Levian advocates all women are strong, powerful and beautiful.

Suzy Levian New York is a founder-led jewelry brand based in Great Neck specializing in fine pieces and lifestyle designs. The collection draws from a 500-year Iranian jewelry lineage and emphasizes accessible luxury with symbolic craftsmanship.

Shopping Suzy Levian's full jewelry collection

Suzy Levian's store organizes around jewelry categories: earrings, rings, necklaces, bracelets, brooches, and a single handbag offering. The range spans entry-level to premium price points, with pieces starting at USD 308 and reaching USD 1,056. The brand's founder, Suzy Levian, grew up in a multi-generational gemstone family business and launched Suzy Levian New York in 2010 to create her own voice within the jewelry world. Her design philosophy centers on symbolic pieces and what the brand calls The Secret Diamond®, a concept tied to the belief that every woman carries inner strength. Each category is deep enough to browse—the earrings collection alone contains 96 styles—making it possible to explore by metal type, stone, or aesthetic. The website reflects the brand's positioning around women's empowerment and elegance rather than trend-chasing.

Where Suzy Levian directs revenue and design

As a founder-led brand, Suzy Levian New York reinvests directly into design and craftsmanship. Suzy herself oversees product creation, drawing on decades of family jewelry knowledge passed down through generations. The brand's positioning emphasizes meaningful design shaped by color, elegance, and resilience—values that filter into every collection piece. By purchasing from Suzy Levian, customers support a woman-founded business rooted in a specific design legacy rather than a large conglomerate. The brand's commitment to accessible luxury means pieces are priced to be attainable without compromising on stone quality or design detail. This direct connection between founder and product is evident in how consistently the collections reflect the same aesthetic and values across categories.

What stands out

• Founder-led brand with transparent 500-year jewelry heritage
• Deep collections across multiple jewelry categories

Worth knowing

• Price range starts at USD 308, limiting ultra-budget options
• Limited non-jewelry product selection outside jewelry and one handbag

What is The Secret Diamond® Suzy Levian mentions?

The Secret Diamond® is a concept central to Suzy Levian's brand philosophy, representing the belief that every woman carries hidden strength and beauty within herself. It appears throughout the collection as a symbolic design element in pieces meant to empower and celebrate women.

Who is Suzy Levian and why does that matter?

Suzy Levian is the founder and designer. She grew up in a family with a 500-year Iranian jewelry tradition, learning gemstone selection and design from her father. She founded Suzy Levian New York in 2010 to create pieces reflecting her own voice within that legacy.