Eastside Golf

Eastside Golf is a lifestyle golf brand developed to raise awareness about golf among youth and non golfers

Eastside Golf is a lifestyle brand founded to introduce golf culture to younger audiences and non-golfers through accessible apparel and accessories. Their collection spans hats, hoodies, polos, and footwear at price points from entry-level to premium.

What Eastside Golf Offers

Eastside Golf stocks eight distinct product categories across their website. The range includes 48 hat styles, 26 hoodies, 24 polos, 24 t-shirts, 20 sweatshirts, 14 sweaters, 14 sock options, and 12 shoe models. Prices run from USD 25 to USD 195 across their 250-product catalog, giving shoppers flexibility whether they're looking for a single accessory or a complete outfit. The brand positions itself as a bridge between traditional golf culture and younger, non-golf audiences, reflected in their casual-to-sporty mix of cuts and colorways. Most pieces lean toward lifestyle wear rather than technical golf equipment, making them suitable for both on-course wear and everyday use.

Hoodies and Outerwear: The Strong Point

Eastside Golf's deepest inventory strength lies in layering pieces. With 26 hoodies and 20 sweatshirts in stock, plus 14 sweaters, the brand prioritizes comfort-forward construction ideal for variable weather. These pieces tend to feature consistent sizing, quality stitching, and graphics that appeal to the youth demographic the founders target. The hoodie selection in particular offers the most variety in fits and colorways within the catalog, making it the safest category if you're shopping without trying on first. Polo and t-shirt counts (24 each) are also substantial, rounding out the basics, so layering combinations are straightforward to build. The emphasis on outerwear over technical performance gear aligns with Eastside Golf's mission to normalize golf as a lifestyle choice rather than a sport-only pursuit.

What stands out

• Wide range of 8 product categories with 250+ items
• Substantial hoodie and sweatshirt selection for layering

Worth knowing

• Limited shoe and sweater options for specialized fits
• Top price of USD 195 limits ultra-premium choices

Who founded Eastside Golf and why?

Olajuwon Ajanaku founded Eastside Golf after growing up in East Atlanta and earning a golf scholarship to Morehouse College, where he won a National Championship. He left corporate finance to pursue entrepreneurship and his dream to turn professional in golf, launching the brand to make golf more accessible to youth and non-golfers.

Is Eastside Golf only for serious golfers?

No. Eastside Golf is specifically designed as a lifestyle brand for youth and non-golfers who want to explore golf culture casually. Most items work equally well for everyday wear, so you don't need a golf background to enjoy their apparel and accessories.