Tru Niagen

Backed by Niagen Bioscience's 25 years of innovation and research. About Tru Niagen Developed by Niagen Bioscience, formerly ChromaDex, Inc., a subsidiary of Niagen Bioscience, Inc., a pioneer in NAD+ and healthy-ageing research, Tru Niagen® is the number one NAD+ brand in the United States.³ Helping people around the world transform the way they age, Tru Niagen is clinically shown to increase NAD+ levels and help sustain them over time. It’s powered by our patented form of nicotinamide riboside, Niagen®, the most well-researched, quality-tested, efficient NAD+ precursor available. Explore our groundbreaking clinical research. We set the gold standard in scientific rigor, safety, quality, and transparency. Backed by one Nobel Prize winner, 45+ human clinical studies, and 500+ published scientific studies, and has been accepted by the world’s most rigorous regulatory bodies. We want to get the most out of every moment. Our purpose is to invigorate life, even through challenging times. A legacy of innovation and discovery 1999 2005 2013 2016 2020 Today 1999 A vision is born ChromaDex, Inc., a subsidiary of Niagen Bioscience, Inc. is founded with a bold mission: to bring cutting-edge science to the world. Collaborating with top universities and institutions, we set the stage for life-changing health innovations. 2005 Science takes center stage We begin licensing groundbreaking ingredient technologies. This pivotal moment drives our ambition to unlock new possibilities in human health through science. 2013 Introducing Niagen ChromaDex, Inc., a subsidiary of Niagen Bioscience, I

Tru Niagen is the number one NAD+ brand in the United States, powered by a patented form of nicotinamide riboside backed by 45+ human clinical studies. The brand offers several NAD+ supplement products ranging from entry-level to premium formulations.

What Tru Niagen Sells and Who It's For

Tru Niagen specializes in NAD+ supplements designed to support cellular energy and healthy aging. The brand's core product line uses Niagen®, a patented nicotinamide riboside precursor that is clinically shown to increase NAD+ levels and help sustain them over time. Tru Niagen's approach is grounded in rigorous scientific research: the products are backed by over 500 published scientific studies, endorsement from a Nobel Prize winner, and acceptance by the world's most rigorous regulatory bodies. The brand sets itself apart through transparency, safety, and quality testing standards. Tru Niagen appeals to adults interested in supporting their cellular health, energy production, and longevity as part of a comprehensive wellness routine. Whether you're new to NAD+ supplementation or an experienced biohacker, the product range allows you to find a formulation suited to your needs and budget. The company's legacy dates back to 1999, when its parent organization was founded with a mission to advance cutting-edge research in NAD+ and healthy aging.

Product Range and Pricing at Tru Niagen

Tru Niagen's current product selection includes 13 items spanning different formats, dosages, and bundle options. Prices range from USD 41 to USD 244, allowing shoppers to start with a single-bottle purchase or invest in larger quantities and combination packs. The entry-level options make it accessible for first-time buyers curious about NAD+ supplementation, while premium bundles and higher-dose formulations cater to those committed to long-term cellular support. The tiered pricing structure reflects variations in bottle size, ingredient combinations, and whether products are sold individually or as multi-item bundles. This flexibility means you can experiment with a starter product or commit to a comprehensive regimen without feeling locked into a single price point. Tru Niagen frequently adjusts its product lineup to reflect customer demand and new research, so the exact offerings may shift over time.

What stands out

• Backed by 45+ human clinical studies and 500+ published research papers
• Patented Niagen® nicotinamide riboside is the most researched NAD+ precursor

Worth knowing

• Price range USD 41–244 places premium products out of reach for budget-conscious shoppers
• NAD+ supplementation is a specialized category with a steeper learning curve for new users

Is Tru Niagen clinically proven to work?

Yes. Tru Niagen is clinically shown to increase NAD+ levels and help sustain them over time. The brand's claims are backed by 45+ human clinical studies, 500+ published scientific studies, and endorsement from a Nobel Prize winner, demonstrating rigorous scientific validation.

What makes Tru Niagen different from other NAD+ brands?

Tru Niagen uses Niagen®, a patented form of nicotinamide riboside developed by Niagen Bioscience after 25 years of innovation. It is the most well-researched and quality-tested NAD+ precursor available, and Tru Niagen is recognized as the number one NAD+ brand in the United States.